Audience Intelligence
Demographics across your audience, aggregated from 19 posts that have captured demographics data. Each chart shows what to read it as in its subtitle — most are a % of audience averaged across posts; Top Companies and Top Job Titles are a counted estimated reach instead of a percentage.
Posts with Demographics
19 of 128
15% of total posts
Primary Location
Greater São Paulo Area
33.2% of audience
Primary Industry
IT Services and IT Consulting
16.3% of audience
Top Locations
Metric: average % of your audience based in each location (across posts with demographics).
Seniority
Average % of audience at each seniority level, ordered top → bottom by career rank and grouped into three tiers (Executive / Director / IC).
Top Industries
Metric: average % of your audience working in each industry (across posts with demographics).
Top Job Titles
Metric: estimated total impressions delivered to people with this job title — summed across posts. Same person seeing 3 posts counts as 3.
Top Companies
Metric: estimated total impressions delivered to people who work at this company — summed across posts. NOT employee headcount. e.g. 1.4K means 1,400 cumulative views by Bemobi employees, not 1,400 distinct people.
Company Size
Metric: average % of your audience working at companies in each headcount band.